fashletic

FASHLETIC

FASHLETIC

Wilhelmina Model Aygemang Clay portrays FASHLETIC, an interpretation on the present coalescence of Fashion and Athletics captured by photographer Sam Robles.  With clean lines and unexpected layering, we introduce Fashletic; an intense merge of athletic fashion which have recently found a new life together. As every corner of this inspiration features geometric aspects that bring the background and clothing to life, we took it upon ourselves to step it up a notch by playing with pops of color as well. In keeping the rawness alive, the movements throughout remained quick and sharp.  The merger of fashion and athletics is a booming niche market.

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Fashletic 101

Fashletic 101

What is Fashletic?

It's about being a trendsetter.  Be a game changer, or at least try.  Definitely respect the game and those who came before you but how can I take what's been done before and try to innovate and improve.  Although Fashletic is in a developmental stage, I will tell you what inspired its inception. 

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